Covert

Tencel

Forest To Fibre

Tencel - Forest To Fibre

To support Tencel’s launch campaign into the consumer market, the Covert studio were commissioned by Journey Further to produce a film that explored the production process of Tencel fibres.

From the humble beginnings of a Beach tree, the fibres undergo a transformative process that includes spinning, colour dying and threading as it is worked into various branded garments such as Gym Shark and H&M.

Client

Tencel

Agency

Journey Further

Creative Director

Ben Ducker

Motion Design

We Are Covert

Other projects

Want to work with us?
Find out more