BROADCAST YOUR BEAUTY

Global icon and legendary contemporary artist Andy Warhol has been re-imagined in an SK-II PITERA Limited Edition campaign launch: ‘Broadcast Your Beauty’, a visually arresting integrated campaign inspired by Andy Warhol’s philosophy around beauty and his fascination with performance art, filmmaking and pop culture.

Being masterfully directed by 1st Avenue Machine’s Morgan Harary, the studio had the pleasure of bringing his vision to life via a plethora of mixed media including CGI, VFX and motion design in this showstopping spot.

The success of the spot led to the studio delivering a large suite of supporting social assets for the campaign built from and inspired by the spot.