Seedlip, the unique and super tasty, distilled non-alcoholic spirit company have released their latest campaign, driven by the new spot “hello curious”.

Directed by the multi-award-winning Jonathan Jones, the spot sees us take a journey into the senses, delving into the beautiful botanicals and ingredients that help shape the spirit.

The studio was brought on to produce VFX and CG for the spot, where we built a full CG realisation of the spirits logo, deconstructed it and beautifully brought it back together before transitioning into the label itself.