OnePlus
Phone Piano

OnePlus needed a way to make some noise about their new handset; the 7T Pro.
So we built a piano out of 7T Pros and toured it across 6 European cities.

Sound but not as you’d expect…

Custom app design
& server side coding.

Not only did we have to build a piano but design and create a custom mobile application and server-side web application to create the smooth sounds.

United Themes Shortcode Plugin
End-to-End
Production.

Exact black & white keys replicated with sustain pedal.

Covert developed the custom application which transformed the 17 lone handsets into a completely unique instrument. Even a .5 of a second input delay would be noticeable to the untrained ear. So attention to detail was essential.

Creating social noise.